Customer Relationship Management
Are you able to use your dealership's CRM to bring in business, or is it so cluttered with outdated and duplicated information you can only use it to follow up on inbound leads and work deals that are already in the store? You don’t need a CRM for that. Now is the time to ensure your sales team always has a list of prospects to call and they are following your sales process to a tee.
What if you could...
- Prioritize every action for your salespeople, so the most impactful activities get done first?
- Pull buyers into your store before they’re shopping you?
- Know what vehicle a prospect has the highest propensity to buy before they reach out?
- Monitor and enforce your sales process no matter where your salespeople or customers are?
Here’s How
FOCUS
How often do your salespeople lose a deal or skip a step in your sales process? How many outbound contacts are they making each day, and how well do they convert? FOCUS redefines customer relationship management by identifying the most profitable activities for your salespeople and serving them up. It ensures your sales process is followed, and you can manage every customer interaction as it happens. If your CRM has become a glorified spreadsheet to manage inbound leads or a simple desking tool, now is the time to check out FOCUS.
- Automatically prioritizes customers who are most likely to buy, so your salespeople spend their time where they will win.
- Work sales no matter where you are with a seamless desktop to mobile workflow.
- Use real-time data to coach sales reps while the customer is still in the store and close the deal, rather than trying to help them understand why the customer left the next day.
- Manage every sale with automated, real-time tracking, including discreet manager alerts when help is needed.
- Utilize a single unique identifier for every customer, every vehicle, and every transaction to ensure information is accurate at every touchpoint.
XtreamService
It can be tough to figure out what sales leads are worth pursuing or uncovering prospects you aren’t aware of. And it’s never a good day when you spend all your time with a single client that doesn’t end up buying. That’s where XtreamService comes in. It analyzes the profiles of your entire customer database, considering transactional, demographic, and behavioral data, to identify customers likely to buy, regardless of their equity position.
- Identifies high quality leads that normally would be overlooked and delivers them right to your task list or inbox to start working.
- By analyzing each customer’s unique position, XtreamService leads customers into the sales funnel sooner.
- Acquire quality used inventory with higher targeted email and direct mail campaigns.
- Receive real-time notifications for service walk-ins that have a high propensity to buy.
Reynolds Integrated Telephone System
There is nothing more frustrating for a customer than being bounced around a phone tree continuously repeating the same information. On the flip-side, there is nothing more frustrating for your employees than picking up a call blind and wasting valuable time getting to the important needs of the customer. Reynolds Integrated Telephone System solves both of these problems by providing all the customer information before and during every phone call.
- Displays customer information on screen when a call comes in, allowing you to authentically engage customers and tailor their calling experience.
- Focus on the customer in front of you by automatically setting reminders and scheduling follow-up calls if a call comes in while you are busy.
- Track all conversations by extending access to any mobile device.
- Evaluate call activities and provide actionable coaching with detailed reports and recordings.
eNewsletter
A birthday or anniversary email once a year doesn’t seem to make a difference in building relationships. Even with regular service customers, you’re only given a handful of chances to have a meaningful interaction. Reynolds eNewsletter delivers relevant information on a consistent monthly cadence to help your customers feel connected to you.
- Move customers and prospects through the buying process with a branded newsletter and monthly incentives.
- Track newsletter views and clicks to see your most popular articles and promotions.
- Provide relevant, engaging content from authors who research the automotive industry and consumer trends.
- Receive service and sales leads in your CRM based on newsletter engagement.
- Utilize performance metrics like views or clicks to target customers for follow-ups.
Curator
Messy, duplicated records can be frustrating. As the industry’s first Unified Intelligence Engine, Curator seamlessly cleans and organizes your data, creates accurate customer lists instantly, and equips sales and service teams with elite outreach strategies. Curator brings it all together to drive better leads, better conversations, and better results.
- Leverage clean, connected data that fuels your dealership’s operations.
- Achieve total customer visibility that’s consolidated into one true customer record.
- Quickly build hyper-targeted AI-powered audiences with precision.
- Identify high-intent shoppers and use AI-powered talk tracks for personalized interactions.
What can you experience:
“When we saw FOCUS, I could tell immediately Reynolds listened to dealers’ feedback and created a CRM that was easy to use and navigate. I’m a big fan of the dashboard and being able to drill down in a single window pane. FOCUS was a no-brainer.”
“When you’re not actively selling to your customer base, you risk losing them to another dealership. It was a huge profit opportunity we were missing out on. The ability to be proactive with XtreamService has increased our close ratio upwards of 20%.”
“With Reynolds Integrated Telephone System, we know who the customer is when we answer the phone. We don’t act like we have no idea who’s calling. Everything we do is focused on the customer experience.”
