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Reynolds Garners “Highest Rated” DrivingSales Dealer Satisfaction Award

Reynolds Ranked #1 in Dealer Satisfaction for the Retail Management System

DAYTON, Ohio  — 

Reynolds and Reynolds received the top award for the Reynolds System in the ninth annual DrivingSales ​​Dealer Satisfaction Awards, presented at a special event in conjunction with the 2019 National Automobile Dealers Association (NADA) Convention in late January.  This award, determined by thousands of auto dealers who make up the DrivingSales community, continues a trend of recognition for Reynolds’ industry leading technologies including the Retail Management System, the Reynolds docuPAD® system, and Reynolds eWorkflowTM.

 “For more than a decade, Reynolds has invested steadily in developing the products and services that will help dealers become better retailers,” said Jon Strawsburg, vice president of product planning for Reynolds and Reynolds.  “In the process, we built – or rebuilt – all of our products on a common platform to enable them to function together as a complete Retail Management System.  Our team takes a lot of pride in hearing how individuals in the dealership, using the Reynolds System every day, give it such high marks.”

Strawsburg also added that the award is “even more motivation” for the team to continue delivering the innovation required to deliver the effective systems the retailers will need in the future.

The Retail Management System is the only system that provides a single, digital flow of data and information throughout every department of the dealership.  It connects all Reynolds solutions to create new efficiencies and workflows between the individual solutions and dealership departments. 

“As consumer and industry trends continue to reshape automotive retailing, the Reynolds System enables dealers to use a range of applications and services that best meet a dealership’s retailing needs and the dealership’s customer needs,” Strawsburg said.  “The products and services we offer are aimed directly at helping dealers improve their top line – and especially bottom line – results, while delivering better dealership productivity and a better consumer experience.”

The DrivingSales Dealer Satisfaction Awards measure dealer satisfaction with vendor products and services, and are based on cumulative ratings tallied and verified over the calendar year at  DrivingSales features real-time peer reviews and competitor comparisons, and provides dealerships with important information from verified customers with hands-on experience using vendor products in their stores.

Reynolds also was awarded the 2018 award for the Reynolds System.

“We congratulate Reynolds and Reynolds on receiving the ‘Highest Rated’ DMS Award, an accolade we consider to be one of our industry’s most important because it comes directly from dealers,” said DrivingSales CEO and Founder Jared Hamilton.  “In our ninth year of presenting these awards, we feel especially proud that DrivingSales Vendor Ratings continues to help dealers make smart and informed decisions through thousands of peer reviews that lead them to outstanding service providers such as Reynolds’ Dealership Management System.  We’re thrilled Reynolds has been recognized as one of the best by the people to whom their services count the most: the dealer community.” 

About Reynolds

Reynolds and Reynolds is the automotive industry’s leading provider of automobile dealership software, services, and forms to help dealers transform how work is accomplished in the dealership and how consumers experience the dealership.  The company is headquartered in Dayton, Ohio, with major operations in Houston and College Station, Texas, and Celina, Ohio.  (

About DrivingSales

DrivingSales is a professional network serving the auto industry with dealer-driven news and information, online training, and performance data, all to enable dealers to make critical business decisions at their dealerships.  DrivingSales’ mission is to connect progressive dealership professionals to the people and information they need to maximize their success.  Founded by a third-generation car dealer, and opened  up to the industry in 2008, today DrivingSales has registered users in over 50% of new car dealerships in  the US and is active in several other countries around the globe.  To learn more about the DrivingSales community, training or performance analytics visit​ ​​,​ ​​ and

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Thomas Schwartz

Office: 937.485.8109
Mobile: 937.269.9569

One Reynolds Way

Dayton, Ohio 45430

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