People, Process, and Tools Come Together
Hendrick Automotive Group management realized that to continue fulfilling the group’s mission and goals, they needed to make some operational changes. The group recognized three levers to pull: people, processes, and tools. They had the right people in place, but every individual dealership faced challenges with its processes and tools. Some dealerships weren’t investing in the latest technology or weren’t fully utilizing the technology they had. Others had sloppy practices that prevented them from closing the month on time, meeting compliance requirements, and bringing back customers.
Hendrick Automotive Group recognized the need to work with an industry technology leader that had its best interests in mind. After years of research and trying other providers, the answer became clear. Hendrick chose Reynolds as its partner.
“If Reynolds can do it, we want Reynolds to do it. History has taught me just deal with the people you can trust. People that you can pick up the phone and you have a relationship with and say ‘hey I’ve got a problem’ and they come to fix it. To me, building relationships is what life is all about.”
Check out these videos to see how Reynolds and Hendrick partnered together to improve efficiency, customer experience, employee satisfaction, and solution utilization.
