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ReminderTRAX® Service Retention Program Video
Claim Your Non-Franchise Service Customers with a ReminderTRAX® Pre-Owned Program.

If your sign says “We Service All Makes and Models,” but you aren’t communicating with non-franchise makes, what’s bringing those customers back to your service drive? Don't leave the door open for an independent facility to claim your non-franchise customers!

With a ReminderTRAX Pre-Owned Program, you can:

Fill Gaps in Your OEM Program. We estimate that the average dealership lets 7% of their database fall through the cracks by not targeting pre-owned makes. Supplement with a ReminderTRAX Pre-owned program to reach non-franchise makes that your OEM program either leaves behind or sends non-relevant communications to.

Set Your Own Targets. You can enroll all makes, or just a few! You decide what makes and years your program communicates to, so you can rest easy knowing that you’re not leaving gaps in communications, or overlapping with customers that you’re already reaching.

Increase Your Revenue. Like we said, the math is easy. Reaching non-franchise customers means that they’re returning for service with you; increase your repair orders, increase your revenue, and even increase the likelihood that they’ll purchase their next vehicle from you. A ReminderTRAX Pre-Owned program generates an average of $6,021 in additional revenue per month with a $79:1 ROI.

 Ready to claim your customers? Contact your Document Services Consultant today! 

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Reynolds Document Services: 800.344.0996

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Last Friday late afternoon I went up to the sales manager’s office to see how things were. The atmosphere was somber—after an awesome first week of the month, we were dead, complete zero for the week in sales. I offered to run reports from our service marketing program, ReminderTRAX, to help them target current service customers. The sales team used those reports to target high-mileage service customers and offered a trade appraisal. This resulted in six sales that Saturday!
ReminderTRAX is a great tool for sales as well as service.”

Sarah Turner
Allen Samuels of Hutchinson
ReminderTRAX Testimonial - Allen Samuels CDJR of Hutchinson
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Online Report Spotlight: Customer Contact Details

Do more than just look at your results—use your reports to be proactive! The Customer Contact Details report can give you several action items to increase traffic to your service drive and obtain sales leads:

Follow up: Sort by "Interaction" to see which customers have recently declined service and personally follow up with an invitation to make an appointment.

Coach Advisors: See which service advisors are entering declined services by looking at the EMP ID number associated with a Recommended Service Letter. Coach advisors who are leaving money on the table to set higher declined-service percentage goals.

Reach Out: Re-engage your at-risk customers before they go inactive—call customers who did not respond to the first reminder and received a second service reminder or a final cycle inactive communication, especially if the "Estimated Mileage" column indicates that they may be due for major service.

Share with Sales: Sort by "Estimated Mileage" or by "Interaction" to identify customers that may be in-market for a new vehicle, or whose warranties will be expiring soon, and share with your sales department. For Allen Samuels of Hutchinson, this resulted in six vehicles sold off ReminderTRAX reports within 24 hours!

Need more insight into your online reports? Contact your Document Services Consultant today!

Last Friday late afternoon I went up to the sales manager’s office to see how things were. The atmosphere was somber—after an awesome first week of the month, we were dead, complete zero for the week in sales. I offered to run reports from our service marketing program, ReminderTRAX, to help them target current service customers. The sales team used those reports to target high-mileage service customers and offered a trade appraisal. This resulted in six sales that Saturday!
ReminderTRAX is a great tool for sales as well as service.”

Allen Samuels Dodge Chrysler Jeep Ram Logo
Sarah Turner
Allen Samuels of Hutchinson
Kansas
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First name is not valid.Last name is not valid.Phone number is not valid.Dealership/company is not valid.

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After clicking submit, your Document Services Consultant will be notified and will contact you soon. We value your privacy and will not share your information with other third-party providers.

Prefer to call?

Reynolds Document Services: 800.344.0996

Is “Busy” As Profitable As It Seems?

“Our gross per RO has increased to over two hundred dollars.

 

Sally Her
Manhattan Beach Toyota
Manhattan Beach Toyota Advanced Service Testimonial
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