How Bob King Buick GMC Achieved $500K in Labor Growth with Reynolds Fixed Operations Solutions

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“We would not be able to operate as well as we do without our Reynolds fixed operations solutions."

Location
Bob King Buick GMC, NC
Contact
Service Manager

A New Way

We’ve been with Reynolds and Reynolds for 16 years. Last year was our best with an increase of
$500,000 in labor sales at our GM store. We contribute our success to our people and the Reynolds
Fixed Operations Solutions they use.

Our BDC answers all service appointment calls and schedules the appointments using Reservation
Manager in ERA-IGNITE. Being able to set the number of service appointments and limit the waiters we
can take per day helps schedule customers effectively. They also use Service Price Guides (SPG) to
provide quotes. There is no way we can efficiently give accurate quotes without SPG. Customers like how everything is broken down so they can decide what they want to purchase. Also, if a customer declines a service we can track this activity, use the saved SPG quote, and follow up on it later. SPG is a great tool!

Solutions Used


The Results

The solution to our problem was Advanced Service. We no longer have issues with things getting lost in translation because information is in one place. In the past, our technicians would have to walk over to parts to get pricing, then go to the service advisor, and then back to their bays. I’d say we lost almost 1,000 hours a month. That equates to about $70,000 in parts sales and $170,000 in labor sales. With Advanced Service, we don’t miss those opportunities. Using a quality multipoint inspection, my team is able to recognize more repairs opportunities.
More than simply helping us with efficiency, Advanced Service holds everyone accountable. It ensures the technicians do quality multi-point inspections, decreases the amount of time the technicians need to spend at the parts counter, and gives management the opportunities to coach the staff. Coupled with Service Price Guides, we save time pulling pricing information, validating parts availability, and much more. Since implementing these tools, I have seen at least $2 an hour average bump in my effective labor rate, and we turn anywhere between 6,000 and 7,000 hours a month.
I cannot say enough about Advanced Service. It has helped us grow our business, all while saving time and money. We have seen 60 to 70 percent growth in the key metrics we measure with Advanced Service, and it easily pays for itself. It was truly the missing link in our service department.

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