Bryan Honda Advanced Service Testimonial Video
Randall Wood is the service manager at Bryan Honda in Fayetteville, NC.
“You don’t ever want to have the conversation with your dealer that CSI is not great. We were in the dismal low eighties. We were getting letters monthly from Honda stating ‘hey, you know, you’re kind of on the bottom. Can you all do something about this?’
“The productivity of the back was at a standstill. Advisors were begging me and saying ‘hey, I’m writing up this work. I can’t get it out the back.’ So, we started looking at changing.’
“We’re capitalizing on what comes through our drive better now because of Advanced Service than we ever have. It solidifies what we’ve been trying to do from the very beginning, increase sales and take care of customers with CSI. We’re going on twelve months of consistently good scores.
“With Advanced Service, the one thing that’s helped us more is it’s tied the advisors, the technicians, and parts together as one.
“My gross profit percentage went from 69% to 81%.
“We’ve more than doubled our hours in the shop.
“Bottom line it’s more net, it’s more gross, it’s more sales, better CSI, and you have more processes and procedures in place that are helping people.”