Studies show 98% of text messages are read compared to only 22% of emails.1 Text Messaging enables employees to easily send custom and automated text messages to customers. With Text Messaging, dealerships can:
- Communicate with customers in the manner they prefer.
- Manually or automatically send text messages from within ERA-IGNITE.
- Allow customers to receive automated messages about their service visits.
- Receive replies from customers, routed to the appropriate employee.
- Ensure FCC compliance with a built-in, two step opt-in process, and standard opt-out clause in every message.
- Use standard message templates to provide a consistent, professional message to all customers.
1. Frost & Sullivan