Is More Business Hiding in Your Database? By Kevin Houghtaling CRM/eBusiness Director Franklin Sussex Auto Mall Sussex, NJ How many of last month’s sales were existing customers? Learn how developing long-term customer loyalty can drive sales and service profit, and build a stronger business, especially in a tough economy. Kevin Houghtaling will show you how focusing on existing customers through targeted communication helped Franklin Sussex sell an additional six to ten vehicles per month and rank first in the Northeast in customer retention with Chrysler Financial. Click here to view the advertisement as seen in leading industry publications.
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